NFL Players agrees to deal with 2K

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NFL Players agrees to deal with 2K

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The NFL Players Association has reached an agreement with 2K Sports that will allow the video game developer to use the names, images and likenesses of over 2,000 players.

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The agreement announced Thursday by both parties also includes OneTeam Partners, a marketing and licensing firm that represents the unions for NFL and Major League Baseball players.

The NFL and 2K announced a multiyear games partnership in March. It’s the first time since 2004 that 2K has produced an NFL game. The contract covers NFL-themed and non-simulation video games. The first titles are expected to be released early next year.

More AP NFL: https://apnews.com/NFL and https://twitter.com/AP-NFL

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